This site's purpose is to compare two travel web sites: www.expedia.com and www.priceline.com. Both of these companies have expressed that they think they're website is the best for travel information. To discover who truly has the better site, four different factors will be evaluated:

• audience
• navigation
• functionality
• visual design

Each of these will be available at the top navigation on all pages. After an analysis of each category, there will be a conclusion of who is the winner at the bottom of each page.

Conclusions
After analyzing each category for both pages, it is clear that Priceline is the better site over all. It's audience is easily identifiable - it's navigation is extremely basic and made effortless to any web user - it's functionality is optimized - and it's visual design is almost perfect. When looking for discounted travel online, Priceline seems to be the best option.

References

1. Williams, Robin, Tollet, John. (2006). The Non-Designer's Web Book
2. www.priceline.com
3. www.expedia.com